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Kobo eReader Touch Edition could push e-reader prices low, low, low

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So far, reviewers have (mostly) raved.

“The Kobo e-Reader Touch Edition is an excellent and easy to use device,” writes Publishers Weekly. It lauded the e-reader's “clean, simple design,” e-ink screen, and extended battery life, but said Kobo’s page loading speed and clarity of graphics leave room for improvement.

“While Kobo claims the device is more powerful than its older version, it can still feel a bit underpowered and at times there’s a bit of lag bringing up titles – especially graphic heavy works like comics – and while navigating online at the Kobo e-book store.... [W]hile the device’s ability to display photos and graphic work like comics, isn’t bad, it’s still an e-ink device and graphics could be better.”

On the technical front, PC World says the new Kobo reader offers excellent value, though it’s still a step behind its top competitors. “It's rare to find an inexpensive product that also introduces innovation into its category,” writes PC World. “And yet that's exactly what Kobo Books' Kobo eReader Touch Edition does…. The Kobo eReader Touch Edition lacks the finesse of the Nook and the Amazon Kindle Wi-Fi, but it still has much to offer value-conscious book lovers.”

More good news for bibliophiles on a budget: Kobo’s e-reader is propelling e-book prices on a downward trend, with some analysts saying e-reader prices could be as low as $99 or even $50 by year’s end.

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