'The Hobbit': Try a Tolkien breakfast at ... Denny's?(Read article summary)
The chain restaurant is serving a promotional 'Hobbit' menu with items like Gandalf's Gobble Melt.
L: James Fisher/Warner Bros./AP R: Denny's/Business Wire
Movie and corporate tie-ins are nothing new ‚Äď just ask any kid who ever got his own plastic Simba from McDonald's. But a somewhat unexpected pairing arose when the restaurant chain Denny‚Äôs announced that it would be serving a ‚ÄúHobbit‚ÄĚ menu to coincide with the release of ‚ÄúThe Hobbit: There and Back Again,‚ÄĚ the first movie in the planned ‚ÄúHobbit‚ÄĚ trilogy.
The menu includes such items as Radagast‚Äôs Red Velvet Pancake Puppies (named for the wizard Radagast the Brown), Gandalf‚Äôs Gobble Melt, Bilbo‚Äôs Berry Smoothie, and Hobbit Hole Breakfast. The ‚ÄúHobbit‚ÄĚ offerings will be available at Denny‚Äôs locations through early January.
Reviews of the dishes have so far been middling. Phoenix writer Alexandra Cavallow wrote that the Hobbit Hole, which consisted of fried eggs, hash browns, cheddar buns and bacon, was fine, though unhealthy. ‚ÄúBut one imagines you'd need to carbo-load before risking life and limb in Mordor, so it made sense,‚ÄĚ she wrote. ‚ÄúAnd those egg-filled cheddar buns were good.‚ÄĚ
Wisconsin State Journal writer Rob Thomas said he was a little overwhelmed by the breakfast appetizer titled the Lonely Mountain Treasure, which was essentially lemon poppy seed nuggets with cream cheese frosting for dipping. ‚ÄúI'm sorry, I'm just too frightened right now to check the caloric content of that,‚ÄĚ he wrote. ‚ÄúIt was as if I could feel the baleful Eye of Mordor staring down and me and saying, 'You're going to eat all that? Really? Even my orcs have a little fruit with breakfast.' ‚ÄĚ
He said conclusions about the menu overall were hard to draw.
‚ÄúI don't know if I can honestly say, ‚ÄėIf you love ‚ÄúThe Hobbit,‚ÄĚ you'll love Denny's!‚Äô Nor can I say with authority, ‚ÄėIf you love Denny's, you'll love ‚ÄúThe Hobbit!‚ÄĚ‚Äô What I can say is that both things exist, in the same time and space, in America.‚ÄĚ
Visitors to the website io9, which featured pictures of the food available through the ‚ÄúHobbit‚ÄĚ menu, seemed confused and impressed by the fact that the promotion was happening at all.
‚ÄúWho knew that a character from the Silmarillion, which is basically where Tolkien put all the appendixes that wouldn't fit in Lord of the Rings, would one day be given his own promotional breakfast food?‚ÄĚ a commenter named JulieMarieC wrote.