The sales figures for the 'Fifty Shades of Grey' trilogy make the series one of the fastest-selling in history.
“Fifty Shades of Grey” publisher Random House recently revealed its sales figures for the series – a number high enough to boost the publisher’s operating earnings (before taxes and interest) by 75 percent.
Random House says it sold 70 million copies of the trilogy between the series' March 2012 debut in the US and December of that year. That figure includes print copies, audio books, and e-books sold in English, Spanish, and German.
It would seem that the trilogy was particularly popular in e-book format. According to the Guardian, 50 percent of revenue from sales of the series were from e-book versions – in contrast to the 20 percent which is apparently more typically the share of revenue drawn from the electronic version of a book.
Random House chairman Markus Dohle wrote a letter to employees at the company praising them for their “highly effective execution of our author- and content-centric, and market- and reader-oriented strategy,” according to Publishers Weekly. “With your know-how and passion, and your collaborative and entrepreneurial spirit, you have expertly navigated the new order of publishing, and positioned us well for future opportunities,” Dohle wrote. All employees in the US at the company received a $5,000 bonus because of the success of the series.