Hoping to drum up interest in the upcoming third book, the publishers of Laini Taylor's 'Daughter of Smoke and Bone' trilogy are using 'The Great Daughter of Smoke & Bone Re-read' program to get fans discussing the series on Goodreads.
Many voracious readers will take out the previous installments in a series to peruse them again before the newest book is released.
And now publisher Little Brown Books for Young Readers is actively encouraging fans to do so, having launched "The Great Daughter of Smoke & Bone Re-read" last month in anticipation of the release of the final book in Laini Taylor's “Bone” trilogy on April 8.
Taylor’s publishers Little, Brown and the UK company Hodder & Stoughton are in charge of the group on Goodreads that’s rereading Taylor’s first two books, “Daughter of Smoke & Bone” and “Days of Blood & Starlight.” For both books, Taylor herself answered fans’ questions on the Goodreads discussion page, which currently has more than 1,400 members. According to comments from members, some weren’t actually returning to a previous reading experience but were picking up the books for the first time.
Taylor’s final Q&A will take place on April 3 and will center on her e-book novella “Night of Cake and Puppets,” which is about two of the trilogy’s supporting characters.
Ann Dye, associate director of brand marketing for Little, Brown Books for Young Readers, said they hoped to engage international “Bone” fans as well.
“With this re-read project, we’re not just focusing on U.S. readers, but are embracing fans across the globe,” she told Publishers Weekly.
Taylor said in an interview with PW that the way in which social media enriches the reading experience is still fascinating to her.
“I wonder [what] it would have been like if I’d had this opportunity as a teenager,” she said. “I would have loved being part of an online community built around books, and finding a tribe of people who share a love of books with me. In the Q&A sessions, I’ve been so impressed with readers’ questions. This world is very real to them, and to see their level of fascination and immersion in the series is so gratifying.”
The first book in Taylor's series is also being adapted into a film, with Michael Gracey attached to direct.