ESPN 3D kicks off the year of 3D TV. But will consumers buy in?
ESPN 3D is the latest move for a TV technology that's getting massive investment by retailers, governments, and content providers like Discovery.
Paul Rodriguez/Orange County Register/Newscom/File
ESPN announced Tuesday that it will show the Mexico-South Africa World Cup match on June 11 in 3D, its first broadcast on a new ESPN 3D network that will televise at least 85 live sporting events through the end of 2010.