The Navy created the SEAL Team 6 squad that killed Osama bin Laden earlier this month. Now Disney is trying to trademark SEAL Team 6 for future commercial use.
Bill West / The Star-Beacon / AP / File
The military may have spent 10 years tracking down and finally killing Osama bin Laden, but a company that fights its battles with magical spells and dragons may be the one that ultimately cashes in on the military operation.
Just two days after President Obama announced that the Navy group "SEAL Team 6" had killed Mr. bin Laden, Disney filed applications with the US Patent Office for the trademark of the group's name. Ten days after that, the Navy put in a trademark application for “SEAL Team." The Navy's application, along with the rights that it already has to the trademark “Navy SEALs,” could help block approval for Disney’s request.
If the Patent Office approves, Disney would have exclusive rights to capitalize on “SEAL Team 6” in the ways the company specified on its applications. The company filed three separate requests that cover different areas of how it might use the name, such as for entertainment and education, as well as for Christmas stockings, hand-held video games, footwear, and snow globes.