2. "Secular." The Muslim ear tends to hear "godless" with the pronunciation of this word. And a godless society is simply inconceivable to the vast majority of Muslims worldwide. Pluralism – which encourages those with (and those without) a God-based worldview to have a welcomed and equal place in the public square – is a much better word.
3. "Assimilation." This word suggests that the minority Muslim groups in North America and Europe need to look like the majority, Christian culture. Integration, on the other hand, suggests that all views, majority and minority, deserve equal respect as long as each is willing to be civil with one another amid the public square of a shared society.
4. "Reformation." Muslims know quite well, and have an opinion about, the battle taking place within Islam and what it means to be an orthodox and devout Muslim. They don't need to be insulted by suggesting they follow the Christian example of Martin Luther. Instead, ask how Muslims understand , or reinterpretation, within their faith traditions and cultural communities.
5. "Jihadi." The jihad is an internal struggle first, a process of improving one's spiritual self-discipline and getting closer to God. The lesser jihad is external, validating "just war" when necessary. By calling the groups we are fighting "jihadis," we confirm their own – and the worldwide Muslim public's – perception that they are religious. They are not. They are terrorists, , who consistently violate the most fundamental teachings of the Holy Koran and mainstream Islamic scholars and imams.
6. "Moderate." This ubiquitous term is meant politically but can be received theologically. If someone called me a "moderate Christian," I would be deeply offended. I believe in an Absolute who also commands me to love my neighbor. Similarly, it is not an oxymoron to be a mainstream Muslim who believes in an Absolute. A robust and civil pluralism must make room for the devout of all faiths, and none.