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Mad Men's Don Draper effect

He's a suave role model, but what are viewers learning from his behavior?

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Every once in a while, a television character seems to slide effortlessly off the screen to take up residence in the Zeitgeist.

Such a creation is Don Draper.

He's the smooth-talking, sharp dressing, serial adulterating, archetypal 1960s ad man who is the central character of "Mad Men," the Emmy-laden modern-period drama just finishing its third season on cable (AMC). Jon Hamm, the Golden-Globe award-winning actor stars in the series.

The Don Draper phenomenon is making the rounds in popular culture:

The Brooks Brothers clothing company is promoting a limited edition "Mad Men" suit. And who is a main focus of the promotional campaign? You guessed it, Mr. Handsome Gray Suit himself, Don Draper.

Don Draper was voted as the No. 1 Most Influential Man of 2009 in a poll conducted by And Don's not even a real person.

Don was recently the subject of a spoof on "Saturday Night Live." Jon Hamm souped up the role and comedienne Amy Poehler played an office worker attracted to him because his name just happens to be Don Draper.


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