Flock? The Flock browser just got a big upgrade but is light years behind Explorer, Firefox, Chrome, Safari, and Opera.
Flock, a Web browser focused on the online social scene, is trying to make it quicker and easier to keep tabs on your friends and family.
This week's upgrade is built on the same open-source coding that Google Inc. developed for its Chrome browser, which has attracted millions of users since its 2008 introduction largely because of its speedy Web navigation.
Google also is becoming the default search engine within Flock's browser.Flock previously had been relying on the same platform as the Mozilla Foundation's Firefox, the second most used browser behind Microsoft Corp.'s long dominant Internet Explorer.
About 17 million people have downloaded the earlier versions of Flock during its five-year history, putting it far behind Explorer, Firefox, Chrome, Safari and Opera.
Flock CEO Shawn Hardin is hoping the upgrade will propel the browser to 70 million downloads within the next year or so.
Besides loading websites more quickly, Flock's upgrade includes new tools that will enable users to reel in their online social circles and content feeds without having to hopscotch from one site to the next.