After retiring, Robinson worked on the NAACP’s “Fight for Freedom,” a fundraising and advocacy campaign aimed at abolishing segregation and discrimination by 1963, according to the Library of Congress.
An article published in July 23, 1957 by the Baltimore Afro-American reports that a sponsored dinner for the Freedom Fund held in Chicago that month raised $20,000. Robinson, the national chairman of the drive at the time, urged attendees to pledge to the NAACP and support integration.
“In our struggle for civil rights we must not be motivated by color but by our love of God andd [sic] our love of freedom. I would resign as head of the campaign today if I thought for one moment that the NAACP was fighting only for the rights of colored people.”
Robinson, who was an executive at the Chock Full O’ Nuts restaurant chain, sent a letter to President Dwight Eisenhower in May 1958, advocating for social justice in American public schools.
“17 million Negroes cannot do as you suggest and wait for the hearts of men to change,” the letter reads. “We want to enjoy now the rights that we feel we are entitled to as Americans. This we cannot do unless we pursue aggressively goals which all other Americans achieved over 150 years.”