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Standard caveats apply: Gray hasn't identified his source, besides saying the person is "trusted," and HTC hasn't commented one way or another on the rumors. But the timing certainly lines up. The last HTC flagship device, the HTC One X, was unveiled in February of 2012, and officially launched a few months later. One year ago, in other words, which means the HTC smartphone line is due for a shake-up.
The One X was generally liked by critics, who praised the speed, power, and feel of the phone.
"[T]he HTC One X is a beautiful piece of kit," wrote one reviewer. "It's stylishly designed, light, has a cracking screen and comes with enough future-proofing to make us believe our grandchildren may still have one... In short: the rivals better step it up in 2012 if they want to stop the HTC sparking a big revival for the popular smartphone brand."
But that big revival never came. Reports last summer indicated that the One X was "underperforming," and that HTC's overall sales, in the months after the One X was released, were slipping. According to Bloomberg, HTC recently dropped off the leader board of the top five global smartphone brands – a list currently led by Samsung and Apple.