Share this story
Close X
Switch to Desktop Site

Searching for the next Google

About these ads

Just like in real life, things on the Web may not be as permanent as they seem.

Last week I enjoyed a few clicks down memory lane, looking through Technologizer's list of the top-10 Web properties from April, 1999. Who remembers Lycos? Or AltaVista? Excite? Xoom? Microso– ... oh wait. Even the biggest, traffic-hogging megasites that seem like they're the be-all, end-all of Web presence can fall out of favor and be sold to Time Warner die off.

Today's top dog, with 151 million unique visitors a month, is Google. Where were they in 1999? A small start-up. It was nowhere near the top. Which got me thinking – Google is such a large part of so many people's everyday Web life; what's the next Google?

Now, of course, if I had that answer, I'd be out buying islands or something. But as we've known for a long time, and as fellow Horizons blogger Matt Shaer highlights today, Google's algorithm has its drawbacks.

Google is such a giant company these days, with their fingers in every corner of the Web. But its bread and butter – search – has a fearsome new challenger: Wolfram Alpha.

Now, I know there've been a lot of articles touting Cuil, Blekko, or any of a host of other disgusting-sounding start-ups as "the one to topple Google search." It's a little cutesy sounding, but Alpha isn't about search – it's about answers.


Page:   1   |   2

Follow Stories Like This
Get the Monitor stories you care about delivered to your inbox.