Screen grab by Amy Farnsworth
In the next frontier of magazine advertising, video meets print media.
The video chip ad, manufactured by the Los Angeles-based company, Americhip, will feature CBS previews from the TV network's Monday prime-time lineup as well as advertisements from companies such as PepsiCo.
BBC News reports that the video ad is a rechargeable chip that is about the size of a mobile phone and can store up to 40 minutes of footage. The product, which has a battery life between 65 to 70 minutes, has been in development for two years, Americhip spokesman Tim Clegg told CNET News.