Blockbuster sales of Call of Duty: Modern Warfare 2 have helped push the Call of Duty franchise past the $3 billion mark.
It's been a very good month for Call of Duty: Modern Warfare 2, a video game developed by Infinity Ward and published by Activision. The sales figures have been monumental: 4.7 million copies of Modern Warfare 2 were sold in the first 24 hours alone, breaking the record for most successful entertainment launch of all time.
Worldwide, Modern Warfare 2 grossed $550 million worldwide since last week’s launch – another entertainment industry record. For its part, retail chain GameStop recently announced it had unloaded 2.5 million copies of Modern Warfare 2 within 72 hours of the game’s release, breaking the previous company record and helping to buoy Q3 earnings.