Google TV gets better apps, new interface, improved search.
According to a new biography, Apple CEO Steve Jobs was actively developing an Apple TV prototype – a prototype that Bloomberg News says is being steered by the same guy who helped build iTunes. Of course, the Apple TV, if it ever arrives, is likely a ways off. In the meantime, here's something concrete: Google TV is getting a major overhaul, which will strip down the interface, add TV-optimized Android apps, and improve search functionality.
In a post at the Google TV blog, exec Mario Queiroz says the software refresh – which will be available this weekend via an over-the-air update – boils down to four distinct bullet points. First, the platform will get a "new YouTube experience specifically built for Google TV." Second, it will get a simpler interface. Third, it will make it easy to hunt for content on Live TV, Netflix, YouTube, and HBO GO. Fourth, there will be an influx of apps.
"50 developers have seeded the Market with cool and useful apps for the TV," Queiroz wrote, and more apps are expected soon.