Amazon offers a new incentive for holiday shoppers. But you'll have to download the Amazon Price Check app first.
Amazon has long been a needle in the side of brick-and-mortar retailers. And now, the Web giant has given competitors another reason to worry: a one-day deal which essentially offers consumers up to 15 bucks to ditch the mall, and do their shopping on Amazon instead.
Here's how it works: Use your iPhone or Android device to download the Amazon Price Check app. Wait until Saturday, Dec. 10. On Saturday, drive or walk or take the train to a retail store. Switch on the geo-location feature on Price Check. In the store, use the Price Check app to scan a product in one of the pertinent categories, including electronics, toys, music, sporting goods or DVDs. (Price Check also includes photo-recognition software, so you can snap a photo of the product, if you prefer.)
Repeat, up to three times. Exit store. You'll now have 24 hours to purchase those three products at a discount of up to $5 per product.
"The ability to check prices on your mobile phone when you’re in a physical retail store is changing the way people shop," Sam Hall, director of Amazon Mobile, said in a press release. "Price transparency means that you can save money on the products you want and that’s a great thing for customers. Price Check in-store deals are another incentive to shop smart this holiday season."