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iPad Mini: Is the new Apple tablet priced too high?

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Reuters

(Read caption) Visitors look over the new iPad mini at an Apple event in San Jose, Calif., on Oct. 23.

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As recently as Monday, plenty of folks were speculating that Apple would sell its iPad Mini for $275 or even $250. Well, the slimmed-down tablet computer finally got its grand unveiling yesterday, and now we know the truth – the device will actually cost $329, a full 129 bucks more than both the high-resolution Amazon Kindle Fire and the base-level Google Nexus 7.

Pretty pricey, in other words, for a 7-inch tablet. 

Unsurprisingly, Apple has already found itself on the defensive. In a conversation with Reuters today, Apple marketing chief Phil Schiller maintained that consumers had, in the past, shown a willingness to fork over a little extra for an Apple device.

"The most affordable [tablet] we've made so far was $399 and people were choosing that over those devices," Schiller said, referring to the iPad 2, which saw a price drop earlier this year. "And now you can get a device that's even more affordable at $329 in this great new form, and I think a lot of customers are going to be very excited about that." Schiller added

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