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What's next for Microsoft Bing?

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(Read caption) It's a happy birthday for Microsoft Bing, which will be included as a search option on the new Apple iPhone 4.

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It was only yesterday that Bing was just a glint in Microsoft's eye. Now, one year after the official Bing launch, the little search engine that could has settled into a comfortable third-place position on the search leader-board, right behind competitors Google and Yahoo. And if you believe the folks at, Bing is the 10th most-visited site in the United States.

So what's next for Microsoft Bing?

Well, for starters, Bing will be included as a search option on the new Apple iPhone 4, which was unveiled earlier this week in San Francisco. Google will remain the default browser, but in a blog post, Microsoft staffer Yusuf Mehdi predicted the iPhone would help increase Bing's market share. "Needless to say, we are excited that Bing will be included as an option in Safari because it will make it easier for you to search and get the benefits of Bing," he said.


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