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Mitt Romney tax return poses a challenge: how to talk about his wealth

With the release of the Mitt Romney tax return, which showed nothing illegal, the worst may be over for the candidate, but GOP analysts say he needs to develop a better message about his money.


Republican presidential candidate, former Massachusetts Gov. Mitt Romney stands in front of a foreclosed home in Lehigh Acres, Fla., Tuesday.

Charles Dharapak/AP

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The release of Mitt Romney’s tax returns Tuesday comes at a risky moment for the mega-wealthy Republican presidential candidate.

Mr. Romney has been sinking in polls of GOP voters – in part, because he behaved so uncomfortably and indecisively in debates last week over questions about putting out his tax returns. Now that he has released two years’ worth – 2010 and an estimate for 2011 – the worst may be over.

Nothing illegal or surprising has emerged. He had already revealed that he paid a low effective rate (about 15 percent), that he had accounts in foreign countries (on which he paid US taxes), and that he donated generously to the Mormon Church.

Democrats argue that Romney needs to reveal far more than just two years’ of returns. Some want to see returns going all the way back to his days as CEO of Bain Capital, a private equity firm that he co-founded in 1984 and left in 1999. And if Romney manages to win the GOP nomination, the specter of Bain, and the vast wealth it afforded Romney, will continue to hover over his candidacy.

But for that to matter, he needs to reach the nomination. His immediate task, heading into the crucial Florida primary on Jan. 31, is to put the tax-return episode behind him and develop a better message about his wealth, Republican analysts say.


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