If you total it up, the biggest category of Colbert expenditure was for writing and media consulting services, at around $12,389. The bulk of this went to individuals who work for "The Colbert Report" show, or production companies identifiably linked to Colbert. Our favorite in that regard was the $175 that went to Well Read Doofus Productions, a Brooklyn consultancy run by Colbert staff writer Scott Sherman.
The above figure does not include the money Colbert paid to his bosses. Yes, the FEC report lists a $2,000 payment to Comedy Partners, the corporate subsidiary which operates the Comedy Central network on which Colbert’s show appears. Payoff? Hush money? Bribe? It would be irresponsible of us to speculate that the payment was any of those things.
The Colbert super PAC web site offers for sale a T-shirt emblazoned with the phrase “Turtles don’t like peanut butter.” No, we don’t know what that means, but whatever it is, the on-line shop notes the shirt “is not available in turtle-neck.”
The costs connected with this little enterprise are considerable. Adding up design, production, and storage and on-line order handling, last year the super PAC laid out about $10,569 related to T-shirts. We think it’s defensible to say Colbert is running a donor-supported shirt business as opposed to a super PAC. (That would be legal, in case you’re wondering.)