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Immigration reform: Can Mark Zuckerberg and friends deliver? (+video)

Mark Zuckerberg and a cast of Silicon Valley players are entering the fray over immigration reform. But the new group, FWD.US, says it's also interested in promoting education reform and scientific research.

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Washington’s bipartisan Gang of Eight senators are in what many hope is the endgame in the debate over immigration reform. But just in case, on Wednesday, Facebook CEO Mark Zuckerberg brought in a slew of major players to bring it all home.

He and an impressive roster of Silicon Valley luminaries have teamed up with political strategists from across the spectrum to launch a political action group on the issue. Since by most accounts some kind of reform package is likely, the move has some asking, why now?

It’s all about the game, says David Mark, editor-in-chief of the online political site politix.

“This is basically to drive the game across the finish line,” he says, noting that if this pack of corporate heavy-hitters had jumped onto the field earlier, “it could have easily turned people off thinking that this was just a cynical move to get more cheap labor for business.”

Biding their time and weighing in after much of the political gamesmanship has already played out, he says, “allows them to both make their case and help clinch the final deal.”

However, according to the group’s founders, it has a broader horizon than just the current legislation. Dubbed FWD.US, the group plans to advocate for comprehensive immigration and education reform as well as support for scientific research well beyond 2013.

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