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How 'Tangled' topped 'Harry Potter' at box office

Disney's Rapunzel tale, 'Tangled,' was the No. 1 movie in the US last week, surprisingly beating 'Harry Potter and the Deathly Hallows, Part 1' by mixing the studio's old-school princess formula with a dash of action appeal for boys.

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Rapunzel, voiced by Mandy Moore, and Flynn, voiced by Zachary Levi, are shown in a publicity shot for the animated film 'Tangled.'

Disney Enterprises, Inc./AP

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"Tangled," the Walt Disney Studio update on the Rapunzel fairy tale, is making a few dreams come true in Hollywood today.

In only its second weekend of release, the film hit the No. 1 spot at the box office this weekend. This means the film – the 50th animated Disney feature – beat out "Harry Potter and the Deathly Hallows, Part 1," the juggernaut sequel that is in only its third week of release.

This momentum give this family-friendly feature about $142 million in its two weeks of release so far, says Hollywood.com box office analyst Paul Dergarabedian.

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"This is a welcome surprise for this retelling of a princess story," he points out, noting that Disney had reportedly become a bit nervous about the future of the princess genre after the disappointing performance of 2009's "The Princess and the Frog," which featured the studio's first African-American princess.

A princess movie for boys?

This re-imagining works for several reasons, he says.

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