Residents of the Bedouin Arab town of Rahat are divided between worry for themselves as rockets from Gaza land nearby and worries for their relatives in Gaza facing an Israeli barrage.
"Remember God" reads a sign on the main street of this devout, impoverished Bedouin Arab town in southern Israel that is trapped in the middle of the devastating Israel-Gaza fighting, even more than most places in the country.
Like nearly a million other Israelis in the south, the lives of Rahat's 55,000 residents are interrupted by missile strikes in the vicinity, recurrent sirens, and fears that the pictures of shattered apartments they see on television could include their own homes next.
But unlike their Jewish neighbors, many of Rahat's inhabitants have relatives in the Gaza Strip, making them more adamant about the need for a cease-fire and more sensitive to the spiraling civilian casualty toll there.
The familial ties to Gaza date back to 1948, when Bedouin who were expelled or fled from what became southern Israel arrived as refugees in the coastal enclave. The relationship between southern Israeli Bedouin and Gazans even extends to Hamas Prime Minister Ismail Haniyeh, who, according to Israeli Hamas specialist Shlomi Eldar, has a sister living in the Israeli Bedouin town of Tel Sheva.
As Israel ponders expanding the military operation into an all-out ground incursion, many in Rahat are urging a solution through negotiations.
''I am mad at both Israel and Hamas. We need peace,'' says Hanan al-Karanawi, a farmer.
Khalil al-Zbareh, a gas station attendant, added: ''This cannot continue. [Israeli Prime Minister Benjamin] Netanyahu, [Palestinian President Mahmoud] Abbas and [Egyptian President Mohamed] Morsi must meet and make a sulha,'' he says, referring to the Arabic word for a traditional reconciliation between warring families or tribes.
Al-Karanawi says his six children have been ''screaming and crying'' from the missile sirens and taking cover under a table and the stairs.