Maserati turns 100: Read its biography

Car enthusiasts can get their fill of the luxury brand's history with "Maserati-- A Century of History", available now on Maserati's online store. Here's a sampling of notable moments in its history.

|
Maserati/PRNewsFoto
The Maserati Centennial Logo. The new centennial logo was introduced yesterday as part of the centennial celebration. Two new sedans, the flagship Quattroporte and mid- size Ghibli, were also introduced in honor of the automakers hundredth year.

Maserati turns 100 this year and has a whole list of events planned to mark the milestone. The biggest event will be an official Maserati gathering in Modena in mid-September, but if you can’t make it over to Italy you can still take part in the celebrations with a new book that charts the history of the trident brand.

The book, Maserati - A Century Of History, is available via the automaker’s online store and is filled with articles from top journalists as well as photos, some of which have never been published before. The content is spread over 350 pages and is a must-read for any Maserati fan.

Maserati was founded in Bologna on December 1, 1914 and officially started operations two weeks later. The firm was represented by Alfieri Maserati and four of his brothers and would launch its first car, a race car dubbed the Tipo 26, in 1926.

The race car debuted with a victory in the 1926 Targa Florio, the first of multiple race wins that would include two Indianapolis 500 titles as well as a Formula One world championship. Interestingly, it wasn’t until 1947 that Maserati would launch its first passenger car, the A6 grand tourer.

For more information on Maserati’s centenary celebrations, including access to its online store, visit the website www.maserati100.com.

You've read  of  free articles. Subscribe to continue.
Real news can be honest, hopeful, credible, constructive.
What is the Monitor difference? Tackling the tough headlines – with humanity. Listening to sources – with respect. Seeing the story that others are missing by reporting what so often gets overlooked: the values that connect us. That’s Monitor reporting – news that changes how you see the world.

Dear Reader,

About a year ago, I happened upon this statement about the Monitor in the Harvard Business Review – under the charming heading of “do things that don’t interest you”:

“Many things that end up” being meaningful, writes social scientist Joseph Grenny, “have come from conference workshops, articles, or online videos that began as a chore and ended with an insight. My work in Kenya, for example, was heavily influenced by a Christian Science Monitor article I had forced myself to read 10 years earlier. Sometimes, we call things ‘boring’ simply because they lie outside the box we are currently in.”

If you were to come up with a punchline to a joke about the Monitor, that would probably be it. We’re seen as being global, fair, insightful, and perhaps a bit too earnest. We’re the bran muffin of journalism.

But you know what? We change lives. And I’m going to argue that we change lives precisely because we force open that too-small box that most human beings think they live in.

The Monitor is a peculiar little publication that’s hard for the world to figure out. We’re run by a church, but we’re not only for church members and we’re not about converting people. We’re known as being fair even as the world becomes as polarized as at any time since the newspaper’s founding in 1908.

We have a mission beyond circulation, we want to bridge divides. We’re about kicking down the door of thought everywhere and saying, “You are bigger and more capable than you realize. And we can prove it.”

If you’re looking for bran muffin journalism, you can subscribe to the Monitor for $15. You’ll get the Monitor Weekly magazine, the Monitor Daily email, and unlimited access to CSMonitor.com.

QR Code to Maserati turns 100: Read its biography
Read this article in
https://www.csmonitor.com/Business/In-Gear/2014/0218/Maserati-turns-100-Read-its-biography
QR Code to Subscription page
Start your subscription today
https://www.csmonitor.com/subscribe