Entertainment will soon include everything from SpongeBob, to the Westminster Kennel Club dog show, to an ‘Iron Chef America’ smackdown between Rachel Ray and Martha Stewart.
To: The NFL Network
From: Epic Events Production, LLC
First of all, we wish to thank the National Football League for selecting our firm to be the official consulting agency for the Super Bowl Halftime Show (hereafter referred to as SBHS). After careful study, we have come up with a number of options for improvement of the event.
We fully support the decision to sign Bruce Springsteen as the featured performer this year. He will definitely energize the audience even if the battle between the Pittsburgh Steelers and the Arizona Cardinals turns out to be Laurel versus Hardy.
Showcasing the Rolling Stones in 2006, Prince in 2007, and Tom Petty last year has established the SBHS as a leading multimedia entertainment platform. To raise the event to new levels of cultural and economic value, here’s what we envision for the future:
In 2010, the SBHS expands to a full hour. An all-star lineup of performers will represent the musical spectrum. We’re thinking Clint Black, P. Diddy, Gwen Stefani, and the surviving members of the Grateful Dead. The musical component will be augmented with a live, real-time episode of “Extreme Makeover Stadium Edition,” tasked with constructing 2,000 bleacher seats that will allow local at-risk families to enjoy the second half at no charge.
Players on each team will use the expanded game break to interact with fans via individual blogs or join an online chat room hosted by Dr. Phil entitled, “Is Life About Winning or Just Guzzling the Gatorade?’