Facebook's focus is on mobile, says COO Sheryl Sandberg
As mobile users overtake desktop users, Facebook is increasingly zeroed in on mobile strategy, Facebook COO Sheryl Sandberg said this week.
Earlier this year, Facebook announced that for the first time, the number of mobile users exceeded the number of desktop users. No huge surprise there: More and more of us use our smart phones and tablets as one of our primary portals to the Internet (see also yesterday's IDC report, which forecasted a drastic widening of the tablet market in the years ahead, and a concurrent shrinking of the PC market).
The big question was what Facebook was going to do to leverage all that mobile growth. Well, this week, at the All Things D conference out in Rancho Palos Verdes, Calif., Facebook COO Sheryl offered an answer of sorts: Shift resources from desktop development to the mobile side of things. "Mobile is the top goal right now," Ms. Sandberg said, according to MarketWatch. "Every product team is focused on mobile."