Ann Romney, speaking at the GOP convention in Tampa, Fla., Tuesday night, made one of the campaign's strongest pitches yet to women voters, a demographic with whom it is badly trailing.
Ann Romney's job Tuesday night, according to pretty much everyone, was to "humanize" her husband and to show the softer side that voters rarely see.
So it was no surprise that Mrs. Romney focused on matters of the heart – she used the word "love" 14 times in her speech – and talked about their high-school romance, the struggles the couple has overcome, or why, as she put it, "you can trust Mitt."
Mrs. Romney also made one of the campaign's strongest pitches to women voters, a demographic with which it's been struggling.
"I love you women!" she yelled, early in her speech, to raucous applause. "And I hear your voices."
Dressed in Nancy Reagen red, smiling broadly, Ann Romney gave a solid performance during her first big moment in the national spotlight. She looked nervous at first but seemed to relax as the speech went on – and as she moved to the subjects she's most comfortable with: her husband, her marriage, and why she believes he can fix America.
She recalled the high-school dance where she first met Mitt, before launching into some of the struggles they've had since:
"I read somewhere that Mitt and I have a 'storybook marriage,' " Romney said. "Well, in the storybooks I read, there were never long, long, rainy winter afternoons in a house with five boys screaming at once. And those storybooks never seemed to have chapters called 'MS' or 'Breast Cancer.' A storybook marriage? No, not at all. What Mitt Romney and I have is a real marriage."