The charitable foundation of Michael Bloomberg, the New York mayor and anti-smoking activist, is giving $220 million to aid anti-tobacco efforts in low- and middle-income countries, where nearly 80 percent of the world’s smokers live.
New York Mayor Michael R. Bloomberg, a former smoker turned anti-smoking activist, is contributing another $220-million to fight tobacco use worldwide.
The pledge brings Mr. Bloomberg’s total commitment to the anti-smoking cause to more than $600 million, according to Bloomberg Philanthropies. In 2006, he announced a plan to give $125 million over two years to a coalition of groups, including the Johns Hopkins University Bloomberg School of Public Health and the Campaign for Tobacco-Free Kids.
The new money will be spent over four years and will focus on low- and middle-income countries – where, the World Health Organization reports, nearly 80 percent of the world’s smokers live.
Mr. Bloomberg has taken a bold approach to fighting tobacco, pushing for efforts to raise taxes on cigarettes and even helping Uruguay mount a legal defense against Philip Morris International, which sued over the country’s anti-smoking laws.