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From political 'House of Colbert', a South Carolina candidate called Lulu

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Colbert Busch, a business-development director at a Clemson University institute, is one of 19 candidates seeking the Charleston-area 1st District seat, and besides former South Carolina Gov. Mark Sanford (yep, he’s running, too), has the most name recognition, not to mention a famous little brother.

Not that it helps.

Ever just, Colbert promised no special treatment for his sister.

“No free airtime, Lulu!” Colbert said Wednesday. “As a broadcast journalist I am obligated to maintain pure objectivity. It doesn't matter that my sister is intelligent, hardworking, compassionate, and dedicated to the people of South Carolina. I will not be mentioning any of that on my show.”

(For the record, as USA Today pointed out, Colbert is not a journalist and his show is on cable, not broadcast TV, exempting him from the equal-time rule.)

There’s just one problem. Colbert Busch is running as a Democrat.

“A., I take that as a personal affront,” Colbert said, “and two, there are so many great choices on the Republican side.”

Some 16 candidates have filed in the GOP primary. “Republicans are all over this election like white on Republicans,” Colbert said.

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